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October 2019

Pied Piper's logo shows Silicon Valley's story arc

Silicon Valley: Pied Piper’s Logo Is A Story Arc

October 27, 2019 Design, Editorial

A good logo identifies a business. A great logo tells you their story. As a series, Silicon Valley is a wicked satire of tech culture. As a story, the fictional company Pied Piper’s trajectory informs their brand.

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